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Sales Process is a “roadmap” that identifies a logical sequence of
activities that are consistently implemented from prospecting through to
closing, and support. This Sales Process Roadmap identifies key issues such as what you’re
selling and to whom, how you sell, what activities are required to move the
prospect through the pipeline, what is their sequence, and how do you measure
your success.
To ensure the process is successful,
it must be combined with adequate training for all members of the team.
Additionally, the rollout activities must be clearly defined and communicated to
make sure all parties are working with consistent terminology and actions. These
are all clearly defined in the Sales Process Roadmap.
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