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A Newsletter With Insights on Sales Excellence and Customer Retention

Volume 5

January 2007  --  Issue 1  

www.PeakSalesConsulting.com

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Happy New Year from Peak Sales Consulting, LLC


New Years Resolutions for Sales Success

Sales planning for the New Year

Now that the New Year is upon us, this makes for a good time to create, if not update, your sales plan for the upcoming months. Many sales professionals fail, and businesses as well, because they had no plan. Without a plan, how else will you know where you are going or how you are doing? The beginning of a new year is an excellent time to re-group and plan your attack for a successful sales year. What follows are a few New Years resolutions for building your sales plan.

The first thing you should do is identify what “systems” were missing from your previous sales plan and make accommodations for them for the next six to twelve months. This could involve your call center, order taking, marketing, sales processes, and more. Selling doesn’t just involve the Sales department. Your customer interfaces with many departments, people and functions within your company, each of which are responsible for handling different aspects of the relationship and transaction. These interfaces need to be consistent and interrelated so as to optimize the overall purchase experience of the customer. If your sales plan doesn’t account for this, add it to your plan for the New Year....Read More

 


 


Handling Angry Customers

Ten tips for treating, and avoiding, customer difficulties

We’ve all had the joy of being faced with an angry customer for one reason or another. Sometimes it is something your company has done to upset him; such as a late delivery, poor service, a flawed product or a billing problem. Sometimes it’s something you did or didn’t do personally; such as forgot to follow up, messed up his order or just ignored him as a customer. And sometimes it’s something in the customer’s mind or his perception that you or your company did, when in reality it was just that his expectations weren’t set correctly. Whatever the reason, you must deal with an angry customer and do it in a respectful, professional manner.

Notice that the sub-title of this article is ten tips for treating customer difficulties. It is not ten tips for treating “difficult customers”. This alone is a perception that sales people and businesses need to correct. Just because a customer is having a problem, regardless of the reason, doesn’t make him a difficult customer, by definition. It means he is a customer who is having difficulties with you or your company, or at least perceives to be having difficulties. In his mind, something is wrong and we all need to respect that and handle it to his satisfaction. With that said, I do realize that there are truly difficult customers out there who seem to take pleasure in making other people’s lives miserable. On the whole, these types of people are more the exception than the rule and are not addressed in this article. What follows are ten tips for handling customers who are angry or upset over something that happened to them as well as how to avoid some of these problems in the first place....Read More
 



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PEAK Sales Consulting specializes in working with businesses to develop and implement business and sales processes. Our focus is to help businesses increase sales revenue, reduce sales cycles, enhance lead flow management, develop world-class sales teams, and create customer retention strategies. PEAK Sales Consulting develops Sales Process and CRM strategies, provides sales coaching and training, and offers sales technology solutions. Visit us at www.PeakSalesConsulting.com  or call us at (702) 655-5652. Our email address is sales@PeakSalesConsulting.com and our mailing address is 8205 Wooden Windmill Court, Las Vegas, NV 89131

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