Interview with Paul Petersen

 

Sales Effectiveness – Eliminating the Limits to Your Sales Potential

This month’s Harvard Business Review cites findings by sales industry experts Barry Trailer and Jim Dickie that indicate the past year alone saw a 5% to 8% decline in sales productivity. Hyper competition. Committees of decision makers. Longer sales cycles. Deep business insight. Extensive product knowledge requirements.

No doubt about it – successful selling is tougher than ever. So why was sales rep quota attainment at some companies almost 10% higher with a 27% lower sales rep turnover rate? Get the answers.  

Learn best practices for:

  • Improving lead generation processes 

  • Understanding customers 

  •  Increasing sales productivity

  • Closing more deals

 

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